Cut Close Lawn Care

Identity Development, Graphic Design, Print Production, Website Design

  • CLIENT:

    Cut Close Lawn Care

  • DATE:

    2017, 2018

  • SHARE:

Helm + Hue has had the honor of supporting UnBoundRVA with design and print production support since its inception in 2014. We collaborated with Clarence Bassett, an UnBound Class 3 graduate, to develop the brand identity and marketing communication for his business, Cut Close Lawn Care.

We developed an identity around a strong brand mark, seasonal patterns, and unique colors that allow Cut Close’s brand to shine clearly no matter the communication, medium, or time of year. Since Cut Close offers varying services at different annual times, we created a range of marketing collateral to establish brand continuity and allow for imagery, colors, and content to be changed to maximize effectiveness and ROI – specifically with printed collateral.

Our project deliverables included:

Full-Scale Identity Development
Stationery Design + Production
Door Hanger Design + Production
Vehicle Graphics Production + Installation
Website Design + Development